DOS3 lucas martin's profile

Moisés Eletricista - Brand Identity

Logo presentation
MOISÉS ELETRICISTA
Created by DOS3 lucas martin
CONCEPT
The concept of the symbol was based on a play on words between "Moses" and "mosaic", joining the initial of the name Moses, the lightning symbol that refers to the type of service provided by the customer, and geometric shapes arranged as in a mosaic.

COLOR
The color chosen to compose the symbol was blue, as it is a color that conveys trust, intelligence, stability and technology, topics that are included in the way the client provides the services offered.

TYPOGRAPHY
The typography (text) that complements the logo is Corbel, used in its Bold (thick) and Regular (thin) versions.This typography was selected for having more right angles, giving the idea of something more technical and precise.

Moisés Eletricista - Brand Identity
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Moisés Eletricista - Brand Identity

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Creative Fields